Blog posts of '2024' 'September'

The concept of Gran Sasso knitwear advertising campaign, inspired by four friends' journey through vast snowy landscapes aboard an Airstream, is marked by a sense of freedom, adventure and intimacy. The pleasure of travel and discovery are evoked, with a strong connection to nature and human warmth.

Moving towards sustainable creativity, with a renewed drive for positivity and dynamism, the upcoming Fall/Winter 2024-25 collection showcases a vibrant energy conveyed through garments for enjoying life with a renewed spirit and a willingness to face any challenge with determination and style. The ...