In the heart of Abruzzo, where tradition and contemporary vision meet, Maglificio Gran Sasso continues to tell a story made of passion, identity and quality. This is the spirit with which we told our story to Enzo Miccio on the occasion of the episode of Top – Tutto quanto fa tendenza, aired on Rai2. An authentic journey inside our company, guided by Carlo Di Stefano, Brand Manager, who opened the doors of the headquarters to share a story that intertwines past and future, as if they were precious wool threads.
Ours is a story that sinks its roots in the homes of our territory, among expert hands and handed-down knowledge, and that over time has been able to transform and evolve into a solid industrial reality, capable of bringing the name of Made in Italy, and especially of Made in Abruzzo, to the world. Three generations united by a single vision: to safeguard the artisan tradition, innovating and without ever losing authenticity.
During the visit, Enzo Miccio discovered up close all the phases that make up the process from which our garments come to life: from the selection of the finest yarns to the weaving, from the tailoring to the finishing, up to the pressing and quality control. In our laboratories, advanced technologies and ancient techniques coexist, but it is the people who truly make the difference, with experience and dedication.
The brand's philosophy takes shape in iconic garments, such as crew necks, polos and knit jackets, reinterpreted season after season without ever losing comfort, elegance and quality.
The story told by Carlo Di Stefano to Enzo Miccio is first and foremost a story of family and passion, identified in a red knitted heart positioned in the center of Italy.
